Corporate citizenship at its finest

Okay, I found this kind of amusing: Catching up on about two weeks’ worth of mail this weekend, and I found no fewer than four identical credit card offers from CapitalOne (I found the fourth after I took this picture). I think this is a pretty representative sampling of the number of CapitalOne offers we get on a regular basis, so if you extrapolate that out, you figure that we receive at least 100 offers every year.

I’m at least moderately amused by the amount of money they waste on this – especially given that the offers appear identical week after week after week – but what struck me this weekend as I was shredding and trashing the lot was the little logo at the back of the envelopes, that says “Please Recycle.”

Really? I mean…really? Why even bother?

Seems like a conflicting message to me...

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s